6 Ways To Attract Search Engines To Your Website More Often
Copyright 2004 Priya Shah
http://www.PriyaShah.com
Adding fresh, updated content to your website is the surest
way to get search engines engines to spider your site more
often. Search engines are known to index sites updated on a
regular basis more frequently.
Updating and adding to the content on your website
frequently will give you an advantage in the search results
and also help you expand the number of search terms or key
phrases you can get found for.
There are many tools and resources you can use to automate
the process of adding fresh, updated content and creating
more spider-food on your website.
Here are six ways to add fresh content to your site:
Here are six ways to add fresh content to your site:
- Weblogs or Blogs
A blog is an online diary or journal. Setting up a blog is
easy and the many free blogging services make it possible
for just about anyone to get started.
Several blog programs allow your users to create an account
and post their comments to your blog, thereby adding more
fresh content for you.
I use Blogger.com to create my own blogs like the Number
One In Your Niche Blog.
http://www.numberoneinyourniche.com/blog/
- Newsletters or Ezines
Publishing a regular newsletter or ezine is an excellent
way to add content at regular intervals and get repeat
traffic to your site. Archiving your newsletters online is
one way of automatically updating your pages and adding new
content.
As an example see the archives of my newsletter online
http://ebizwhiz-publishing.com/archives/
- Content Management Systems
Content Management Systems (CMS) allow you or your website
visitors to add, edit or delete content to your website
without having to create and format the pages manually.
Article exchange scripts are a type of content management
system. There are many zero-cost or open-source content
management systems like PHP-Nuke or Post-Nuke, that are
often included with hosting packages and require no set up.
Xongoo! CMS is a search engine friendly and zero-cost
content management system
http://www.xongoo.com/contentmanagementsystem.php
Other open-source CMS include PHP-Nuke and Drupal
http://www.phpnuke.org
http://www.drupal.org
- Forums/Bulletin Boards
A forum or bulletin board is an excellent tool for building
content and creating an online community that will bring
repeat traffic. Many web hosts now provide packages that
include bulletin board scripts on your server.
The best part about a forum is that it allows your visitors
to build your content for you. However, it does require
time and energy, and some technical knowledge to moderate
and maintain forums.
phpBB is a popular open-source bulletin system
http://www.phpbb.com
- Reviews/Interviews
Reviewing and publishing a write-up on new products or
resources in your field is becoming a favourite technique
with affiliate marketers looking to boost their
commissions.
It is also an excellent way to get found for the keywords
related to the product you review. You can also do regular
interviews of experts in your industry and put up the
transcript on your site.
My product reviews have allowed me to get high rankings for
specific keywords of my choice
http://ebizwhiz-publishing.com/reviews.htm
- RSS or Newsfeeds
RSS is the latest craze in online publishing because it
allows syndication of *expert* news and content that is
regularly updated at the source.
Using RSS feeds you can enhance your site content without
the need to write a single line on your own. Search engines
love RSS feeds and are known to spider pages with such
feeds more often.
Express RSS is a tool that allows you to add RSS feeds to
your site in under a minute
http://ebizwhiz-publishing.com/expressrss.htm
_______________________________________________
Priya Shah is the author of the search engine optimization
guide, Number One In Your Niche
http://www.NumberOneInYourNiche.com and edits the
newsletters Be a Whiz at eBiz
http://ebizwhiz-publishing.com and The Glutathione Report
http://www.glutathione-report.com
_______________________________________________




Comments